Posts

Showing posts from May, 2020

How To Be A Successful Freelancer | Digital Strategy | Consumer Behavior

Image
The following project highlights my suitability for the role of Digital Marketing Specialist: Digital Strategy My Role as a freelance digital specialist began with a promising objective at Rocket Internet SE (Now Alibaba). The Objective: The CMO, Mr. Hamal, and MD of Daraz Sri Lanka Mr. Bass needed me to capitalize on the potential of Daraz.lk and that meant a unique user increase achieved organically - sparingly user growth month after month. I was instructed in a meeting that I would be given open communication with all departments of Daraz Sri Lanka and plan out the actions necessary to achieve measurable results to be evaluated within 2 months. Process and Results It is important for the understanding of how I came up with the solution to enlighten the premise behind my digital marketing efforts. After being promoted to Regional SEO Manager of Daraz Sri Lanka, I was assigned to manage SEO for all organic traffic efforts for Daraz.lk and inherently the region's digital str...